Company - Animo in a Nutshell

We're changing the way the world
measures media ads performance.

Animo is a measurement and optimization platform built to bring transparency, accountability and real ROI across the full media mix — offline and online alike.

We believe that TV, radio, OOH and print should be as measurable — and optimizable — as digital. And that digital performance only makes sense when viewed together with the offline activity that drives it.

That's why we built Animo: a unified platform that connects online and offline data to give marketers, media planners and growth teams the complete picture — real data, real modeling, real impact.

calendar_month
2022
Founded · HQ Tel Aviv
groups
60
Clients · 7 Countries
analytics
5,000+
Campaigns analyzed
database
5B+
Data points processed daily
The people

A team of technologists,
data scientists and marketers
(who actually get along).

Ofir Ben Yehonatan

Ofir Ben Yehonatan

Co-Founder & CEO

17 years of experience in marketing, sales and media. Former Bizdev Leo Burnet.

LinkedIn
Noam Gechtman

Noam Gechtman

Co-Founder, CPO & CMO

20 years of experience in Advertising, Marketing and media. Former BBDO and Strauss-Water CMO.

LinkedIn
Sagiv Avraham

Sagiv Avraham

Partner, CTO

20 years of managing experience as Seasoned R&D manager of teams & groups from start-ups to large corporates.

LinkedIn
Careers - Join Us

We like our people like we like our models -
sharp, fast, and always learning.

At Animo, we're not just building software - we're rewriting the rules of offline advertising.

We're looking for people who ask "why not?", challenge assumptions, and obsess over real-world impact.

If you're curious, fast-moving, and allergic to fluff - we want you on this journey.

bolt
Move Fast
No bureaucracy. Real ownership from day one.
science
Work on Hard Problems
Causal AI, real-time data, and offline measurement at scale.
trending_up
Grow With Us
Early-stage upside. Real equity. Actual career impact.
location_city
Tel Aviv HQ
In the heart of the startup scene. Hybrid-friendly culture.
Life at Animo

Serious tech.
Zero ego.
Good vibes only.

We believe work should challenge you, not drain you. At Animo, we move fast, think sharp, and laugh often. Our team is made up of curious problem-solvers, humble brains, and builders who care - about each other, our product, and the people who use it.

01

Real Talk

No corporate BS. Just open, honest convos and real-time feedback. You'll always know where you stand and what's happening.

02

Autonomy

You own what you do. No micromanaging, just trust and accountability. We hire smart people and get out of their way.

03

Learning Built‑In

Monthly "demo days," learning budget, internal workshops. Growth isn't a perk - it's baked into how we operate.

04

Smart People

You'll work with people who make you better. And laugh at your memes. High signal, low noise - across every team.

05

Culture That's Real

Offsites, surprise lunches, coffee rituals, memes with KPIs. Not just a Slack channel - an actual culture.

Our Offices
Animo lounge
Animo workspace
Animo meeting room
Animo office building
Animo hallway

Think you'd
like it here?

Come build the future of media measurement with us. Seriously - we'd love to meet you.