The only platform
that sees your
entire media picture.
Offline and online. Measured together. Optimized in real time. Animo 360 is the complete media intelligence suite - for brands that refuse to leave half the story untold.
MCP Connection - your data, in conversation with AI
Connect all your data to AI assistants like Claude, ChatGPT and more via MCP, and ask them questions in plain language - get insights instantly.
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Every product.
One platform.
One truth.
Animo 360 brings together every product in the Animo stack into one unified platform. Offline optimization, media planning, digital dashboarding, and online MMM - all connected to your live campaign data across every channel, all running at 15-minute resolution.
All working toward one goal: making every media dollar provably worth it.
It's not just a bundle. It's the only platform in the market that gives you complete offline + online advertising visibility - measured, modeled, and optimized - in a single place.
Four products.
One price.
Zero gaps.
Offline Optimization Platform
Measure and optimize TV, OOH, radio, and print in real-time. Causal models. 15-minute resolution. AI-powered recommendations.
Learn more arrow_forwardOffline Media Planner
Simulate and plan offline campaigns with predictive ML modeling. Optimize allocations by channel, format, creative, daypart and much more.
Learn more arrow_forwardOnline Dashboard
Unified view of all digital channels, updated every 15 minutes. 700+ platform connectors. No manual exports. No tab-switching.
Learn more arrow_forwardOnline MMM
Marketing mix modeling across your full digital media stack. True channel contribution, saturation curves, scenario planning - always current.
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The full picture.
Finally.
Complete Media Visibility
The only platform covering offline and online in one unified view. No siloes. No reconciliation. One truth across your entire media investment.
15-Minute Resolution
Faster data refresh than any comparable solution on the market - across both offline placements and digital channels. No stale data. Ever.
AI + MMM + Incrementality
Three complementary measurement methodologies working in concert - so you're not relying on a single model or a single lens.
One Source of Truth
No more reconciling between offline reports and digital dashboards. Every channel, every placement, every outcome - one platform, one view.
Built for Scale
From national brands to global holding groups and media agencies. Animo 360 is the measurement infrastructure that scales with your portfolio.
"The market has offline tools and online tools. Animo 360 is the first platform that treats them as what they actually are: one media budget."
Five steps to total
media clarity.
Connect Everything
Direct connections to all live campaign data - every offline placement and every digital channel, simultaneously.
Link Outcomes
Outcome data - calls, leads, searches, sales, site events, and much more - is linked across both offline and online environments.
Model Continuously
AI models run continuously, calculating the marginal contribution and effectiveness of every channel and placement.
Optimize Together
The platform surfaces optimization recommendations across your entire media mix - offline and online, together.
One Dashboard
One source of truth - updated at 15-minute resolution. Every decision, every channel, every dollar. In one place.
Built for those
who can't afford
blind spots.
Most tools measure one side of your media spend. Digital platforms ignore TV. Offline measurement tools don't talk to your ad accounts.
Animo 360 was built from the ground up to bridge that gap.
Ready to see your entire media picture?
Offline. Online. Together. In one place. At 15-minute resolution.
Frequently Asked Questions
What does Animo 360 include?
Animo 360 combines the Offline Optimization Platform, Offline Media Planner, Online Dashboard and Online MMM in a single unified suite.
Does it cover both offline and online?
Yes - Animo 360 measures and optimizes offline and online media together, at 15-minute resolution, from one platform.
How is Animo 360 different from using separate tools?
Instead of stitching together separate offline reports and digital dashboards, Animo 360 unifies both into one causal model, so every channel is measured on the same basis.
Who is Animo 360 built for?
Media and marketing teams that manage both offline and online campaigns and want a single source of truth instead of disconnected tools.