Pricing

Flexible Plans Built
Around Your
Media Mix.

Every advertiser operates differently - different channels, different complexity, different scale. Animo's pricing reflects that. Start with what you need today, and add modules as your strategy grows.

6
Modular plans
$750
Entry point / mo
0
Lock-in contracts
100%
Modular

Choose Your Plan

Every plan is built around a specific combination of capabilities. Pick the one that matches your current media mix - you can always expand later.

Plan includes
Offline
Offline Optimization
OOH · TV · Radio · Newspaper · Digital Audio measurement
Offline + Planner
Optimization + Planning
Optimize live + plan pre-campaign
Online Dashboard
Digital Performance Hub
Online channels at a glance
Online + MMM
Dashboard + Decision Engine
Visibility + causal modeling
Offline + Online
Cross-Channel View
Offline + digital in one place
Full Suite
Animo 360
Everything. Unified.
Every module. One model.
wifi_tethering Offline Optimization Platform
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edit_calendar Offline Media Planner
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dashboard Online Dashboard
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auto_graph Online MMM
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cloud_sync Real-time API + Data Delivery
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Starting Price / month
$2,000
per month
$3,500
per month
$750
Best entry point
per month
$2,750
per month
$2,750
per month
$5,750
per month
Scales with
Data volume
Data volume
Flat rate
Flat rate
Data volume
Data volume
Self Service Integration
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← Scroll to compare plans →

Custom Plans

Need something more tailored?

We offer custom partner plans for agencies, holding groups, and data providers. Multi-client setups, white-label options, and volume-based commercial terms are all available on request.

How It Works

Pricing is modular.

You pay for the capabilities you activate - nothing more, nothing less. Each module has its own price. Combine them as your strategy grows.

All plans include
  • check_circle Real-time Data Stream
  • check_circle Self service platform
  • check_circle Custom data delivery
  • check_circle Dedicated onboarding support
  • check_circle GDPR & CCPA compliance
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Offline Optimization Platform

Real-time offline campaign measurement at 15-minute resolution. Connects TV, OOH, radio, and print to your business outcomes via causal inference modeling.

$2,000
from / mo
Scales with data volume
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Offline Media Planner

Pre-campaign scenario simulation. Define your KPIs, set your budget, and model hundreds of allocation scenarios before booking a single placement.

+$1,500
add-on / mo
Requires offline plan
dashboard
Online Dashboard

Live digital campaign performance hub. Connects all your online channels - Google, Meta, TikTok, DV360 - into a single, always-on view.

$750
flat / mo
Best entry point
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Online MMM

Causal Marketing Mix Modeling for your digital channels. Identifies saturation curves, isolates true incremental impact, and guides budget allocation decisions.

$2,750
total / mo
Includes dashboard
360

Every module. One unified model. Offline optimization, media planning, online dashboard, and MMM - all connected in a single causal framework.

$5,750
from / mo
Scales with data volume
Ready to Build Your Plan?

Tell us about your
media mix. We'll build
a proposal that fits.

Tell us about your media mix and we'll put together a proposal that fits your size, speed, and stack. You'll only pay for what you use - and nothing you don't.

You'll only pay for what you use - and nothing you don't.