01
Power of Big Data & AI to Optimize Your Offline Ads
Animo is the only SAAS solution that leverages Machine Learning algorithms and Big Data to analyze and optimize your offline advertisement. Get the most out of every dollar you spend and maximize your ROI.
Animo enables you to measure the effectiveness of every individual medium and several medium combinations simultaneously, using its powerful data mining capabilities and AI.
Discover which mediums are working best for you, so you can focus more on those that produce higher returns.
02
Connect All your offline and Online Media Data to one Panel
Connect the entire ecosystem of your advertising data – offline and online, regardless of where it lives, what format it’s in, or how much it changes.
Let our AI-powered data integration organize your data, start calculating and finding where your activity is more effective, where your advertising is getting you the best ROI, in real-time
Online dashboard designed intuitively to easily provide analysis and optimization in real-time as well as retrospectively of any offline activity.
03
Analyze & Optimize your offline campaigns in real time
Using big data and AI-powered technology, Animo allows you to make real-time adjustments to your campaign based on its predictive analytics, so you can maximize ROI without wasting any time or money. Our data-driven approach gives you control over your campaigns like never before!
The online Recommendation module provides take-action tasks for optimizing your advertising activity: which ad formats work better, what media has the lowest cost per call or sale, what TV slots you need to strengthen and which one you need to close, what is the most effective hours during the day and much more..
04
Automated Media Planner for Offline Advertising
The automated media planner feature in the Animo platform provides valuable benefits for marketers and media buyers. By analyzing the data available on the platform, this feature can generate a comprehensive media plan tailored to the user's specific needs. The ability to set parameters such as budget, campaign duration, goals, and relevant media channels empowers users to have full control over their advertising strategy. This automation streamlines the planning process, saving time and effort while ensuring a well-optimized media plan. By leveraging the data analysis capabilities of the Animo platform, the automated media planner feature allows marketers to make data-driven decisions and maximize the effectiveness of their advertising campaigns.
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